International synergy management: A strategic approach for raising efficiencies in the cross-border interaction process Rutilius Taurus Aemilianus Florida - It's Climate

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International synergy management: A strategic approach for raising efficiencies in the cross-border interaction process Rutilius Taurus Aemilianus Florida - It's ClimateMaster's Thesis from the year 2011 in the subject Business economics Business Management, Corporate Governance, grade: 1,3, South Bank University London (International Business), language: English, abstract: Global economic integration has changed business conditions significantly. Due to their limited financial and human resources it was initially difficult for German small and medium sized businesses to internationalize. Nowadays, this business